Innovative Materials. Excellent Service. Exceptional Results.

Naturacell® is a natural polymer by Rotuba, a sustainable plastic manufacturer with a long record of innovative materials, excellent service and exceptional results.

At Rotuba, we pride ourselves on working with our clients as collaborative partners from beginning to end, ensuring the best possible outcomes for all their products.

Incorporated in 1945, we’re a privately owned company with headquarters and manufacturing in Linden, NJ. We also have representation and warehousing facilities in Asia and Europe.

Since 1955, Rotuba has been producing Cellulose Acetate, a versatile material with a vast array of potential applications. Today, we’re the largest independent producer worldwide of Cellulose Acetate (CA) and a custom scent compounder of Cellulose Acetate Propionate (CAP) and Cellulose Acetate Butyrate (CAB).

Our on-site capabilities and expertise include a tool and die machine shop, a fully integrated Autocad system, and a color lab to develop custom colors and fragrances. We’re so confident in our team and capabilities that we fully guarantee our products to meet industry-required specifications.

flowerSave a tree. Print on both sides of paper to reduce consumption. Recycle used paper, newspapers and beverage containers.

Naturacell is just one aspect of our commitment to environmental initiatives. Discover more about our green efforts.